Cookie Policy

Dear Visitor (hereinafter, “You” or the “Visitor“),

This Website www.ufirst.com/corporate (hereafter the “Website“) is owned by U-First S.r.l. – with registered office in Via Giovanni Amendola n. 46 – 00185 Rome – Italy, Fiscal Code and VAT number 12753241004, registration number to the Companies Register of Rome R.E.A. n. RM-1397673, fully paid-up share capital of Euro 180,000 (hereinafter, “We” or the “Company”).

Our Website uses some the so called “cookies” for different purposes. Pursuant to article 122 of Legislative Decree n. 196 of June 30th 2003 (the “Privacy Code”) and pursuant to Section 13 and 14 of the EU Regulation 2016/679 (the “GDPR” or the “Regulation”) this cookie policy explains what the cookies are and how they are used on the Website.

Some cookies (so called first-party cookies) are stored and controlled directly by us. Through such cookies, the Company collects and processes some of your personal data. Other cookies (so called third-party cookies) are stored and controlled by third parties. This cookie policy contains links to the privacy policy published by such third parties, that you are invited to read carefully.

  1. What are cookies and what are they used for?

Cookies are small text files that the websites visited by the user send directly to his/her terminal (usually to the browser). Such cookies are stored into the user’s terminal in order to be retransmitted to the same websites when the user accesses them again (so called first-party cookies). During the browsing on a website, the user may receive on his/her terminal also cookies of different websites or webservers (so called third-party cookies); this happens because the visited websites contain items such as images, maps, sounds, specific links to pages of other websites that are hosted on a server other than the one on which the requested page is hosted. In other words, these are those cookies that are set by a website different from the one that the user is currently visiting.

The cookies may be limited to a single browsing session (so called session cookies) and, in such case, they automatically disable when the user closes the browser. Some other cookies may have a preset expiry date and, in such case, they will remain stored and active in the user’s hard-disk until such expiry date, continuing to collect information in the course of the subsequent browsing sessions (so called permanent cookies).

Cookies are used for different purposes. Some of them are used to allow the user to visit a website and use its features (so called technical cookies). Some other cookies are used in order to collect statistical information, in aggregated or non-aggregated form, about the number of users who access a Website and how a website is used (so called monitoring or analytics cookies). Lastly, other cookies are used to track the user’s profile as a consumer and display advertising on a website which are consistent with your interests (so called, profiling cookies).

For further details about these categories of cookies and in order for you to know which ones of them are used on the Website, please keep reading this cookie policy. Find out how they work and what they are used for and freely choose whether to consent to their use.

  1. What cookies are used on this Website?

Technical cookies

Technical cookies are used on the Website for the sole purpose of allowing you to visit the Website and use its features. These cookies are first-party cookies, as they are stored directly by us through the Website.

Some cookies are necessary to provide you with an optimized user experience or to allow your authentication on the Website, e.g. to purchase something on the Website or access your personal area (so called navigation cookies). Normally navigation cookies are session cookies and, therefore, once the Internet browser is closed, they are automatically disabled.

Other technical cookies are useful to allow the User to save some of his/her preferences (e.g. the language or the country of origin) without having to reset such preferences each time he/she visits the Website again (so called functionality cookies). For this reason, functionality cookies are often persistent cookies, because they remain stored in your computer even after the Interest browser has been closed, until the relevant expiry date or until you delete them from your browser.

The following technical cookies are currently used on the Website:

Cookie Name Cookie Category Cookie Function Expiry Date
__hs_opt_out
  • Analytics cookies
  • Third-party cookies
This cookie is used to store the visitor’s preferences and to remember not to ask the visitor again to accept cookies. 13 months
__hs_do_not_track
  • Analytics cookies
  • Third-party cookies
This cookie can be set to prevent the tracking code from sending any information to HubSpot. 13 months
hs_ab_test
  • Analytics cookies
  • Third-party cookies
This cookie is used to consistently offer visitors the same version of an A/B test page that they have seen before. Session
hs-messages-hide-welcome-message
  • Analytics cookies
  • Third-party cookies
This cookie is used to prevent the welcome message from being displayed for one day after it has been rejected. 1 day
__hsmem
  • Analytics cookies
  • Third-party cookies
This cookie is set when visitors access a site hosted by HubSpot. 1 year

As provided for by the applicable privacy laws, your prior consent to the storing of these cookies is not necessary. Obviously, you can freely decide to block the storing of the technical cookies, by changing your Internet browser settings (please refer to paragraph n. 3 to know how to do it). However, please consider that, by blocking the storing of the technical cookies or deleting such cookies, the possibility to access the Website, use it in whole or in part, enable/disable specific features or receive specific services may be in whole or in part jeopardized.

Analytics cookies

Analytics cookies are used on the Website to collect aggregate statistical information on the number of users accessing the Website and how they visit it. The analytics cookies of this Website are third-party cookies, as they are not stored directly by the Company but by the relevant third parties.

The following third-party analytics cookies are used on this Website. We do not request your prior consent to the storing of such cookies, because the data they collect are anonymous and the relevant third parties cannot have access to the analytics disaggregated data based on your IP address (in other words, by using these cookies, the relevant third party cannot identify you, your IP address having been partially masked):

Cookie Name Cookie Category Link to the privacy policy/Instructions for the out-put Expiry Date
Google Analytics
  • Analytics cookies
  • Third-party cookies
  • Anonymous
https://www.google.com/analytics/learn/privacy.html?hl=it

www.google.it/policies/privacy/partners/

https://www.google.com/intl/it/tagmanager/use-policy.html

Permanent Cookie
Facebook
  • Analytics cookies
  • Third-party cookies
  • Anonymous
https://it-it.facebook.com/policies/cookies/ Permanent Cookie
Hotjar
  • Analytics cookies
  • Third-party cookies
  • Anonymous
https://www.hotjar.com/privacy Permanent Cookie

Other third-party analytics cookies are only installed on the Site with your prior consent, because they are not anonymised and the third party can access disaggregated analytics data at the IP address level (in other words, by using these cookies, the third party could theoretically trace your identity through your IP address):

Cookies Name Cookies Category Cookies Function Expiry Date
_hstc
  • Analytics cookies
  • Third-party cookies
This is the main cookie for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current date/time (current visit) and session number (increments for each subsequent session). 13 months
hubspotutk
  • Analytics cookies
  • Third-party cookies
This cookie is used to keep track of a visitor’s identity. 13 months
__hssc
  • Analytics cookies
  • Third-party cookies
This cookie tracks sessions. 30 minutes
__hssrc
  • Analytics cookies
  • Third-party cookies
Each time HubSpot changes the session cookie, this cookie is also set to determine whether the visitor has restarted their browser. Session Cookie

For this reason, when you access the Site, a banner is displayed prominently informing you that third party analytics cookies are used on the Site and that if you consent to the installation of cookies, we will track your consent through a technical cookie. This will ensure that we do not display the cookie banner on your subsequent visits to the Site. Please note that if you delete this technical cookie from your browser in the manner set out in paragraph 3 below, we will lose track of your consent and therefore display the cookie banner again on your next visit to the Site.

Obviously, you can freely decide to block the storing of analytics cookies at any time, and, in such case, the possibility to visit the Website or benefit of its contents will not be jeopardized in any manner whatsoever. To know how to do it, please read carefully the privacy policies of the relevant third parties by clicking on the links in the table above.

– Profiling, marketing and social media cookies

Name Category Link to the privacy policy/Instructions for the out-put Expiry Date
Facebook Pixel marketing https://www.facebook.com/privacy/explanation

https://www.facebook.com/policies/cookies

  1. How to control and disable cookies

There are different ways to manage, disable or delete cookies:

(1) Change the browser settings

Follow the instructions given by the developer of your Internet browser to find out how to control, disable or erase some or all of the cookies:

Please note that by indiscriminately blocking the receipt of all cookies, including technical cookies, without providing a specific exception for the Site, you may no longer be able to browse the Site or use all or part of its functionalities. In addition, if you delete all cookies from your browser, technical cookies may also be removed and, therefore, you may be able to remove the preferences you have set when using the Site or no longer find the products or services in your shopping cart.

(2) Use the interactive tools provided by the third-parties

To disable the third-party cookies, please read the privacy policies of the relevant third parties who store analytics cookies (see paragraph 2 below) to know what tools are available to handle, disable and delete the cookies and, more in general, to opt-out from their use. Please note that, by disabling third-party cookies, (i) you opt-out from their use not only on the Website but also from all other websites on which such cookies are used and (ii) the possibility to access the Website and use its features will not be jeopardized in any manner whatsoever.

  1. Further information

 As highlighted in the introduction to this cookie policy, the Company collects and processes some of your personal data through the cookies that are stored via the Website (first-party cookies). The Company acts as controller of these data, in accordance with the provisions of the Privacy Code and of the GDPR. We will process your data only by electronic means, in a totally automated manner and without human intervention. Therefore, our employees and collaborators will never access the content of your personal data obtained through cookies. Some of our employees and collaborates, who we have appointed as persons in charge of the processing, may perform maintenance operations on the IT systems that host your data, without ever being able to access their actual content. Personal data may be stored on servers managed by third parties (e.g. supplier of IT services), which act as external data processors appointed in writing by the Company.

Some of our IT service providers are located outside the European Economic Area. In particular, we use servers that are located (i) in the United Kingdom based on the adequacy decision issued by the European Commission on July 28th 2021; (ii) in the United States, where the transfer is made on the basis of standard contractual clauses (Commission Implementing Decision (EU) 2021/914 of June 4th 2021); and (iii) in the Republic of Ecuador, where the transfer is made on the basis of standard contractual clauses (Commission Implementing Decision (EU) 2021/914 of June 4th 2021).

UFirst has carried out a prior study and analysis of the U.S. legislation on the processing of personal data to ensure that the United States complies with the obligations prescribed by the standard contractual clauses and offers an adequate level of protection of uFirst Users’ personal data.

We will also continue to monitor the evolution of systems for international data transfers under the Regulation and we are committed to conducting data transfers in a lawful manner in accordance with applicable data protection laws from time to time.

Some of the cookie providers mentioned in this notice may process data outside the European Economic Area. This cookie policy contains links to the privacy policy published by such third parties, that you are invited to read carefully.

  1. Your rights

To find out about your rights and how you can exercise them, please read the Privacy Policy for Visitors to the Site.

  1. Contacts

In order to exercise your rights or for further information and clarifications regarding this Cookie Policy, please contact U-First S.r.l. by registered mail (to the address “Via Giovanni Amendola n.46, 00185 Roma – Italia“),  by e-mail (support@ufirst.com) or by fax (+39 0687811673).

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